From our inception, Bill LeBoeuf Jewellers has been synonymous with value and customer service. From our original location on Dunlop Street in downtown Barrie, we not only share with our customers our sense of historical pride but also our deep industry knowledge that can only come from a half century of experience.

Bill LeBoeuf himself started working in the jewellery business as a teenager and his son Adam wisely chose to follow that same path. Since then, Adam has secured his accreditation as a Gemologist from the Gemological Institute of America in Santa Monica, California. Coupled with this formal training, his practical experience enables him to accurately assess the quality of countless gem stones as well as provides him the resources to source and secure a vast spectrum of diamonds and coloured stones from locations around the world. In fact, it is not uncommon that he locates a hard to find diamond in Antwerp, Belgium to make it available to our customers here in Barrie, allowing us to boast the largest selection of diamonds in the area.

We would like nothing more than for you to come by our storied location in Barrie, and allow us to show you why your parents and your parents’ parents have been trusting the LeBoeuf name for years.