Serving the Barrie and surrounding area for over three generations and counting

Bill LeBoeuf Jewellers takes great pride in providing our customers with a premium customer service experience and Barrie’s finest selection of watches, diamond and gemstone settings, including jewellery in platinum, white and yellow gold. Our in house custom jewellery designs range from engagement rings and wedding rings to diamond pendants and earrings. In addition, we are continuously updating our estate jewellery collection which includes watches by Rolex, Tag Heuer, Cartier and Breitling as well as many other premium brands.

Our on-site gemologist and goldsmith designers are highly knowledgeable and are available to share their years of experience with you. They will answer any questions you have about your existing piece or will assist you in finding or designing that unique gift.

Let us earn your trust. We have been doing that with our customers from the Barrie and surrounding area for the past 60 years and with the recent expansion of our on-line offerings, we are excited to be building customer loyalty all over Canada and the United States.


Latest Vintage Piece

2019 Baume & Mercier Clifton 40mm Baumatic 5-day MOA10401. $3,300.00 CAD. 501-00295

Baume & Mercier made headlines in the watchmaking world in 2018 with the introduction of silicon in the construction of key regulating components found in the Baumatic automatic movement. The hairspring, lever, and escape wheel are all crafted from this high-tech material. Silicon is non magnetic and doesn’t require lubrication, this leads to a more consistent transfer of power and higher degree of accuracy. This sort of innovation was quite a surprise as it came from the quiet brand Baume & Mercier. The parent company of B & M are the Richemont Group, they also own luxury brands Cartier, IWC, Panerai, Jaeger Le-Coulter, Vacheron Constantin, Piaget, and others. It’s interesting that they debuted this new technology in a moderately priced Baume & Mercier rather than one the their premium brands. Perhaps this is the beginning of a reinvention of the close to 200 year old B & M brand. If the silicon mechanical parts were not enough, the Baumatic BM12-1975A 21 jewel movement also features an ultra long 5 day (120 hour) power reserve. Most automatic watches have a 2 or 3 day power reserve. The overall look of this watch is very Swiss traditional, especially with the snow white dial. Finely tapered hands and hour markers that allow precise time keeping with easy interpretation. Fitted to the watch is a high quality chocolate brown crocodile strap. This watch was originally purchased in Korea in 2019 but has never been used. It comes complete with the original endorsed paperwork, packaging, dealer (MyungBo) travel pouch, documents, and polishing cloth that was never been used. Baume & Mercier no longer produce the white dial with the rose gold trim, but they do show a similar brown dial for $5,500.00. Including our 1-year warranty (prorated 5 years), this watch is estate priced at $3,300.00 CAD. Stock #501-00296.

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Estate Pieces Wanted

We are always looking to buy your estate pieces including brands such as Rolex, Cartier, Breitling, Tag Heuer, along with gold and diamond jewellery.

view our current estate collection


GIA Four Cs of Diamonds

Learn more about the 4 Cs of diamond grading with this interactive tool and video explanation. You’ll soon understand how diamond quality is evaluated.

Click here